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After pitching an app to Facebook and being rejected, Brian Acton and Jan Koum founded a startup that revolutionized mobile messaging. Their app? A little messaging app you might have heard of called WhatsApp.
In 2009, Garrett Camp and Travis Kalanick stumbled on an idea and started an app-based cab service now known as Uber.
The list of people who became famous overnight and quickly earned spots on lists in the pages of Fortune and Forbes is long.
But who are these people? Business tycoons? Tech prodigies? Former E.T. apprentices?
No, they’re just millennials who had ideas ticking in their brains.
So, how did they shape their business ideas into thriving businesses?
Their launch pad was small enough to fit in a pocket—the smartphone. This enabled them to put their apps or websites into the hands of people around the world.
At Snyxius, we have no doubt that if you have a gem of an idea, nothing can stop you from being the next Uber or WhatsApp. All you need is an impetus. And by impetus, we mean the thrust required to launch your idea into the implementation stage.
For that, we need the insight brought on by whats, hows, and whys. Let’s look at the process of shaping mobile business ideas into reality.
Sketch and strategize your business idea
Every day, hundreds of ideas pop into our minds. Some ideas suffocate and die, while we throw others out in front of our friends and colleagues. But what do you do when something strikes a chord?
First, sketch out your basic idea and write down how you expect it to work. This will help you explain it to your business partner or investors. They will understand the concreteness of your idea and you will earn their trust.
The most annoying part of coming up with business ideas is the associated problems that follow. Writing down your idea saves you from this headache. You’ll be able to predict obstacles, so you can troubleshoot them at an early stage.
Sketching your basic idea also helps you identify the customers you’d like to target. And you need to know your target audience before venturing into the mobile app or website business.
Analyze and dig into your desired market
Don’t pour money into an idea until you have a rough estimate of your product’s feasibility, as well as the funds it requires.
Have you prepared a budget? Do you know the return the market offers for your product? Do you know your competitors? Thorough market research is a must. You need to understand what the market has to offer and where you should spend your precious money.
Market analysis is like a book written expressly for your mobile business idea’s prospects and potential. Do you have anything special to offer your customers? The world is a competitive place and you probably have some strong competitors. Make your product fresh.
Hire a developer to design your website or app
Don’t bother with coding yourself. Even if you can code, consider outsourcing it. Developing an app can eat away at your precious time, and while you’re preoccupied, some smart person will be taking your potential customers.
Freelancers who fit any budget are readily available on the Internet. They’ll develop your app or website in short order, saving you time and money.
You website or app should be customizable. Today’s consumers favor websites or apps that can be tailored to their requirements.
Grab attention by hiring an SEO Agency
Your idea may not take off even after you develop it into a website or app.
What should you do then? The answer is simple. Hire an SEO (search engine optimization) agency.
The only websites or apps that come out of the gate with flying colors tailor their content to work with search engines. An SEO agency can get your website onto the top pages of search engines.
Your popularity and authenticity grow when you appear on the front page of a search engine. It develops your visibility and gives you credibility.
You’ll develop curiosity in your customers. Then, you’ll just need to convert them into high-value customers.
Analyze customer feedback to improve your website or app
Once you’re done developing the beta version of your app, let your customers guide you. Analyze your feedback and make the necessary improvements. Immediately after fixing the basic errors, you must be ready to launch your website or app. Once it launches, don’t forget to update your website or app periodically.
Promote your app/website across various social platforms
Make your business idea appear everywhere. Make it as ubiquitous as an upcoming Star Wars movie and market it across all possible platforms.
Devote a good amount of time to promoting your venture by sharing links to social networking sites like Facebook, Twitter, and Instagram.
Engage bloggers and reporters to write about your app or website. This will help you reach your desired customer segment.
Remain steadfast
Keeping at it might seem boring or repetitive, but it actually works. Mobile business ideas are a tedious but highly rewarding business. Dedication, discipline, and perseverance are all you need to do away with any external influences.
Stay patient and passionate
Thousands of startups launched around the world in 2015. But how many of them are still visible?
Mobile businesses have made customers’ lives easy, but running a mobile business demands patience and passion. Take the aforementioned points to heart in order to transform your mobile business idea into reality.
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